[Split Test] Which Headline + Subheadline Increased Email Opt-Ins by 216.42%?

Can changing two lines of text really increase a conversion rate from 9.17% all the way to 29.02%? In the case of this split test, the answer was yes.

Frank Rumbauskas from NeverColdCall.com created this split test to determine which of the following headline + subheadline combinations would get more visitors to opt-in for his free PDF:

  • Version A: Sick of Cold Calling? Learn 13 ways to generate an endless supply of hot, qualified leads – and never cold call again.
  • Version B: The Never Cold Call Again System: Learn how to generate an endless supply of hot, qualified leads – and never cold call again.

In the battle of headlines and subheadlines, which one do you think achieved a 216% boost in conversions?

Check out images of the two versions below, and then vote to reveal the winning split test page and our analysis.

[split_test id=”4383″]